Media and Money


 
 
Concept Explanation
 

Media and Money

Media and Money: The different technologies that mass media use are expensive. The technologies that mass media use keep changing and so a lot of money is spent on getting the latest technology. Due to these costs, the mass media needs a great deal of money to do its work. As a result, most television channels and newspapers are part of big business houses. Mass media is constantly thinking of ways to make money. One way in which the mass media earns money is by advertising different things like cars, chocolates, clothes, mobile phones, and etc. while watching a cricket match on TV, the same advertisements are shown repeatedly between each over and so you are often watching the same image over and over again. Advertisements are repeated in the hope that you will go out and buy what is advertised.

 
 


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